This ~5h course is in-depth, full of examples and full of off-loaded experiences from Performance Marketers on performance marketing, focusing on online advertising through various channels. It includes all Basic Rules and Tactics of advertising (like targeting and copywriting) that are similar across platforms, the tactics can vary significantly. Then it addresses all Key Questions and theories (always on a practical level) setting Up an Advertising Strategy.
Course Content
Introduction to Advertising
Google Ads
Linkedin Ads
Faceboook Ads
Quora Ads
